Luminox (LUMI is Latin for light while NOX is Latin for night) was born in 1989, driven by a commitment to offer cutting-edge luminescence and readability in its line of high-performance sports watches. Since then, the illumination technology in the Luminox watches has been known as the Luminox Light Technology (LLT). The Assistant Officer to the Development, Test, and Evaluation (RDT&E) unit for the Navy SEALs, Nick North, together with the Luminox founder, Barry Cohen, worked to develop a watch specifically for the Navy SEALs and the Navy SEAL watch was born.